ABSTRACT
The current study investigated the motives that underlie support for COVID-19 preventive behaviorsin a large, cross-cultural sample of 12,758 individuals from 34 countries. We hypothesized that the associations of empathic prosocial concern and fear of disease, with support towards preventive COVID-19 behaviors would be moderated by the individual-level and country-level trust in the government. Results suggest that the association between fear of disease and support for COVID-19 preventive behaviors was strongest when trust in the government was weak (both at individual and country-level). Conversely, the association with empathic prosocial concern was strongest when trust was high, but this moderation was only found at individual-level scores of governmental trust. We discuss how both fear and empathy motivations to support preventive COVID-19 behaviors may be shaped by socio-cultural context, and outline how the present findings may contribute to a better understanding of collective action during global crises.
Subject(s)
COVID-19 , Cognition DisordersABSTRACT
To protect themselves from COVID-19, people follow the recommendations of the authorities, but they also resort to placebos. To stop the virus, it is important to understand the factors underlying both types of preventive behaviour. This study examined whether our model (developed based on the Health Belief Model and the Transactional Model of Stress) can explain participation in WHO-recommended and placebo actions during the pandemic. Model was tested on a sample of 3,346 participants from Italy, Japan, Poland, Korea, Sweden, and the US. It was broadly supported: objective risk and cues to action showed both direct and indirect (through perceived threat) associations with preventive behaviours. Moreover, locus of control, decision balance, health anxiety and preventive coping moderated these relationships. Numerous differences were also found between countries. We conclude that beliefs about control over health and perceived benefits of actions are critical to the development of interventions to improve adherence to recommendations.
Subject(s)
COVID-19 , Anxiety DisordersABSTRACT
The COVID-19 pandemic has had a profound impact on societies, with possible consequences for their fundamental values. Modernization theory links societal values to the underlying subjective sense of existential security in a given society (scarcity hypothesis), while also claiming that values remain stable once individuals reach adulthood (socialization hypothesis). An acute existential crisis such as the COVID-19 pandemic offers a rare opportunity to test these assumptions. We analyze data from representative surveys conducted shortly before and after the onset of the pandemic. Remaining survey sample differences are statistically controlled via propensity score weighting and regression adjustment, while post-stratification weights are used to allow conclusions about the Japanese population. In three sets of analyses, we reveal that the pandemic and the experienced psychological distress are negatively associated with emancipative and secular values, entailing a reversal to traditionalism, intolerance, and religiosity. First, we document a substantial decline in both emancipative and secular values in the first months of the pandemic compared to five months earlier and this decline remained stable a year later. Second, we present some evidence that value change was stronger in prefectures more severely affected by the pandemic. Third, individuals who experienced stronger psychological distress emphasized the same values more strongly, as evident in two surveys from May 2020 and April 2021. In contrast to the socialization hypothesis, our study provides evidence that, under extraordinary environmental conditions, values can change even within a negligibly short time period.